Motivation: The Key to Learning Transfer

There are many reasons training fails to transfer learning. Often, one of the key reasons is the lack of motivation, not on the part of the learner, but because the design of the training itself is demotivating. When training fails to motivate, offering no knowledge transfer or skills gain, a learning opportunity is lost, and, even worse, it can influence learners against future training programs.  

This begs the questions: what tactics can instructional designers use to make people really want to learn? What are some ways to make motivation a key point when building training?

Read the rest of the article in Training Industry Quarterly.